Advantages of using hashtags on Instagram
How to use hashtags for Instagram?
- Customer Engagement: You can post a new product image and get your customers' opinions using a hashtag. Users find your product faster and can give you insightful comments. You can also create a contest based on the tag or hashtag and attract new subscribers.
- Capture New Audience: One of the ways users find compelling new information is by clicking on a hashtag. Using hashtags related to your product increases your audience because that's how users can find your publications through searches on that network.
- Hashtags can tell you about industry trends: If you're on the hunt for what's popular right now in your industry, checking out trending hashtags will give you a clue as to what people are talking about. Tag following can help you keep a close eye on your competitors and what people say about your brand.
Now that we've highlighted why hashtags matter, it's time to talk about which hashtags make sense for your business's posts?
There is no one-size-fits-all answer here, but here are a few ideas to help you to get started.
Instagram allows you to include 30 hashtags in any post. But that doesn't mean you have to write all 30 every time. Too many hashtags can look like spam.
How many hashtags are considered optimal? Usually, we see that brands include from two to five hashtags: some are branded, some are related to the publication topic.